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Interactive Reality in Motion (IRIM) is a Toyota concept that lets vehicle occupants gesture at the world around them to surface contextual information in real time. Point toward a building, landmark, or place of interest, and the car responds with relevant details and voice guidance, deepening the connection between passengers and their surroundings.
Role: User Experience (UX), User Interface (UI), Interaction Design (IxD)
Woven by Toyota
2024
Patent:
Context-Based Searching in Vehicles
US 12,450,275 B2 · Filed 2024, granted 2025
Interactive Reality in Motion (IRIM) is a Toyota concept that lets vehicle occupants gesture at the world around them to surface contextual information in real time. Point toward a building, landmark, or place of interest, and the car responds with relevant details and voice guidance, deepening the connection between passengers and their surroundings.
Role: User Experience (UX), User Interface (UI), Interaction Design (IxD)
Woven by Toyota
2024
Patent:
Context-Based Searching in Vehicles
US 12,450,275 B2 · Filed 2024, granted 2025